FÁBRICA COELHO ("we," "us," or "our") collects personal information about California consumers. This notice describes the categories of personal information we collect, the purposes for which we use it, and your rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).
CATEGORIES OF PERSONAL INFORMATION WE COLLECT
- A. Identifiers: Real name, alias, postal address, unique personal identifier, IP address, email address, and account name.
- B. Personal Information Categories (Cal. Civ. Code § 1798.80(e)): Name, signature, address, telephone number, and financial information such as bank account or credit card numbers for order processing.
- C. Protected Classification Characteristics: Age (40 years or older), race, national origin, or citizenship.
- D. Commercial Information: Records of products purchased (e.g., Sallitos, Coelho Biscuits, Pasta), consuming histories, or shopping tendencies.
- E. Internet or Other Similar Network Activity: Browsing history and search history on www.coelhobiscuits.com and interaction with our website or advertisements.
- F. Geolocation Data: Approximate location derived from IP address.
- G. Sensory Data: Audio or visual information, such as photographs or video recordings when visiting our headquarters or distribution centers.
- H. Inferences: Profiles reflecting preferences for snack types, flavor predictions (e.g., lemon, chocolate, butter), and purchasing patterns.
BUSINESS OR COMMERCIAL PURPOSES FOR COLLECTION
We collect and use personal information for the following purposes:
- Operational Purposes: Fulfilling orders, processing payments for wholesale or retail, shipping logistics for international partners, and managing customer accounts.
- Marketing and Personalization: Sending promotional offers for new product launches (like our Wafer Torta de Limão) and customizing your shopping experience.
- Security and Compliance: Detecting and preventing fraud or security incidents and complying with international trade and legal regulations.
SALE AND SHARING OF PERSONAL INFORMATION
We do not sell personal information for money. However, we may share identifiers and network activity with advertising networks and social media platforms for targeted advertising, which may be considered a "sale" or "sharing" under California law.
Retention Period: We retain account information for as long as the account is active or up to 3 years after the last activity. Transaction records are kept for 7 years for tax and legal compliance.
YOUR CALIFORNIA PRIVACY RIGHTS
- Right to Know: Request disclosure of what personal data we collect.
- Right to Delete: Request deletion of your personal data.
- Right to Correct: Request correction of inaccurate data.
- Right to Opt-Out: You have the right to opt-out of the "sale" or "sharing" of your data for targeted ads.
- Right to Non-Discrimination: We will not discriminate against you for exercising these rights.
HOW TO EXERCISE YOUR RIGHTS
Submit Requests Through:
- Online Form: [www.coelhobiscuits.com/privacy-request]
- Email: privacy@coelhobiscuits.com
- Mail: FÁBRICA COELHO - California Privacy Rights Attn: Privacy Officer Rodovia CE 362 KM 81, SN - Bairro: Campo Grande Massapê - CE, 62.140-000, Brazil
FINANCIAL INCENTIVES
We may offer rewards, such as 10% off your first international order or early access to new Sallitos flavors, in exchange for signing up for our global newsletter. Participation is voluntary.
CHILDREN'S PRIVACY
Our website is not directed to children under 16. We do not knowingly collect information from children under 16 years of age.
Last Updated: January 19, 2026
© 2026 FÁBRICA COELHO. All rights reserved.